The Church and Technology: Inclusivity and Connection

Those who are immersed in the digital world sometimes forget that the same is not true of everyone. Not everyone has a state-of-the-art computer, a smart phone, an Apple watch, and high-speed internet connection. Due to their financial status, their demographic group, or their geographic location, these modern amenities are not available to all.

Consider these challenges to inclusivity and connection in the digital age:

The Digital Divide: How do we remain inclusive of older members or those with limited financial means who may feel alienated or left behind by a heavy reliance on apps and digital platforms? Moving to digital platforms as means of communication is faster and more economical, but how do we maintain contact with those who are not connected in this way? We shouldn’t assume that the barrier is knowledge. For some—in both urban and rural areas—there may be inadequate and unreliable internet or cell service. What are alternatives?

Engagement vs. Consumption: How do we shift the "online viewer" from being a passive consumer of content to an active participant in the life of the church? We addressed this a bit in the previous post. But a new opportunity has emerged with streaming worship. For several years, we have talked with churches about their website being the doorway to visitors and new members. Today, most visitors to the physical worship service have already watch the online stream before they decide to engage in person. The online service is that new display window. How do we make our online service an open door to physical engagement?

Global vs. Local: Does our digital presence help us reach our immediate physical neighbors, or are we inadvertently prioritizing a global "audience" over our local community? Again, the livestream broadcast provides a window to prospective members, but the key to engagement may not be an invitation to worship but an invitation to join the church in ministry. Young adults are often open to service opportunities that become their initial physical engagement with a faith community. How do we feature these in our streaming worship services? The “global audience” idea will not be a problem for most churches who don’t have significant resources for video production and streaming.

You know your people and your community. What are the best and least effective ways to use digital tools to serve and engage them?

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